Ashish Kumar  Rathore

Information Management
Assistant Professor

Ashish Kumar  Rathore

M.Tech (Product Design and Development), MNNIT Allahabad

Ashish Kumar  Rathore

2021 - Present      Assistant Professor, IMI New Delhi
2020 - 2021         Assistant Professor - Analytics, Great Lakes Institute of Management Chennai
2018 - 2020         Assistant Professor - Operations & Information Science, T A Pai Management Institute Manipal

Ashish Kumar  Rathore

Ashish Kumar Rathore is an Assistant Professor of Information Management at IMI New Delhi. He has three years of academic work experience as an Assistant Professor at Great Lakes Institute of Management, Chennai and T A Pai Management Institute, Manipal. He received his Ph.D. in Information Systems from the Department of Management Studies, Indian Institute of Technology Delhi, and his M.Tech (Product Design & Development) & B.Tech in Mechanical Engineering. With the popularization of social media, he developed his interests in social media, social media analytics, business analytics, big data analytics, data-mining techniques, deep learning, and emerging technologies such as blockchain and IoT. He is currently engaged in a variety of research projects focusing on extracting users’ insights (preferences and sentiments) from social media. He has published a few research papers in well-reputed journals and international conference proceedings.

Ashish Kumar  Rathore

Rathore, A. K., Maurya, D., & Srivastava, A. K. (2020). Do policymakers use social media for policy design? A Twitter analytics approach. Australasian Journal of Information Systems. 25. (ABDC – A)

Rathore, A. K., & Ilavarasan, P. V. (2019). Pre-and post-launch emotions in new product development: Insights from Twitter analytics of three products. International Journal of Information Management, 50, 111-127. (ABDC – A*)

Rathore, A. K., Das, S., & Ilavarasan, P. V. (2018). Social Media Data Inputs in Product Design: Case of a Smartphone. Global Journal of Flexible Systems Management, 19(3), 255-272.

Rathore, A. K., Kar, A. K., & Ilavarasan, P. V. (2017). Social Media Analytics: Literature Review and Directions for Future Research. Decision Analysis (INFORMS), 14(4), 229-249. (ABDC – A)

Rathore, A. K., Ilavarasan, P. V., & Dwivedi, Y. K. (2016). Social media content and product co-creation: an emerging paradigm. Journal of Enterprise Information Management, 29(1), 7-18. (ABDC – A)

Rathore, A. K., Tuli, N., & Ilavarasan, P. V. (2016). Pro-Business or Common Citizen?: An Analysis of an Indian Woman CEO's Tweets. International Journal of Virtual Communities and Social Networking (IJVCSN), 8(1), 19-29.

Ashish Kumar  Rathore

Rathore A. K., Joshi, U. C. and Ilavarasan, P.V. (2017) Social Media Usage for Tourism: A Case of Rajasthan Tourism. Forthcoming in Procedia Computer Science (Elsevier, Scopus CiteScore 0.88)

Rathore, A. K., & Ilavarasan, P. V. (2017, February). Social media analytics for new product development: Case of a pizza. In Advances in Mechanical, Industrial, Automation and Management Systems (AMIAMS), 2017 (pp. 213-219). IEEE.

Rathore, A. K., & Narain, R. (2017, February). Incorporating risk and opportunities in evaluation of green supplier: An ANP based approach. In Advances in Mechanical, Industrial, Automation and Management Systems (AMIAMS), 2017 (pp. 14-23). IEEE.

Rathore, A. K., Shioramwar, S., & Ilavarasan, P. V. (2016, September). Social Customer Relationship Management as Predictor of Customer Relationship Performance: An Empirical Study of B2B and B2C Companies. In Conference on e-Business, e-Services and e-Society (pp. 173-182). Springer International Publishing.

Ilavarasan, V., & Rathore, A. (2015, July). Social Media use in Indian Businesses: Inputs for Appropriateness. In ECSM2015-Proceedings of the 2nd European Conference on Social Media 2015: ECSM 2015 (p. 218). Academic Conferences Limited.

Rathore, A. K., & Ilavarasan, P. V. (2014, November). Mobile Adoption in Collaborating Supply Chains: A Study of Indian Auto SMEs. In Proceedings of the 2014 International Conference on Information and Communication Technology for Competitive Strategies (p. 56). ACM.