Faculty Details

Faculty Detail

Vinod  Kumar

Specialization
:
Marketing
Designation
:
Assistant Professor
Email
:
vinod.kumar@imi.edu

Vinod  Kumar

  • PhD (Management) from Indian Institute of Technology, Roorkee (Uttarakhand).
  • Qualified UGC-NET examination held on 28th December, 2008
  • Master of Business Administration (Marketing/HR) from PTU Jalandhar
  • Bachelor of Technology (Mechanical) from KU, Kurukshetra (Haryana)


AWARDS AND ACHIEVEMENTS
  • Most commendable and outstanding research paper award by Emerald Literati Network Awards for Excellence, 2017 for the research paper entitled “Stakeholder identification and classification: a sustainability marketing perspective” published in Management Research Review (Emerald Group Publishing)
  • Received Travel Grant from AIM-AMA Sheth Foundation for attending 3rd Doctoral Consortium in IMT Dubai, 18-20 January, 2015.
  • Best Paper Award in ICMNWO-2012 at IIM Ranchi
  • Awarded MHRD Scholarship in PhD


Vinod  Kumar

  • Assistant Professor, IMI-Delhi, September 2016-Till date
  • Assistant Professor, IMT-Nagpur, September 2013- September 2016
  • Lecturer, GGSCMT, Kharar (Mohali), January 2009- December 2009
  • Sales Executive, Ion Exchange (India) Ltd (ZERO-B), Chandigarh, August 2008-January 2009
  • Water Treatment Specialist, Ion Exchange (India) Ltd (ZERO-B), Chandigarh, July 2004-May 2006

Vinod  Kumar

SELECTED JOURNAL PUBLICATIONS

CASE STUDY PUBLICATIONS

Vinod  Kumar

INTERNATIONAL CONFERENCES

  • Kumar, V. (2016), "Stakeholder prioritization using AHP: A sustainability marketing perspective", presented in 28th European Conference on Operation Research, 3-6 July, Poznan University, Poland.
  • Kumar, V. (2015), “Stakeholder identification, classification and prioritization: A sustainability marketing perspective”, presented in International Conference on Redefining Value in Emerging Markets, 20-22 January, IMT Dubai.
  • Kumar, V., Rahman, Z., Talib, F. and Goyal, P. (2014), “Sufficiency economy through sustainable development of common man: Cases from India”, presented in International Conference on Sustainability and Management Strategy, 21-22 March, IMT Nagpur.
  • Kumar, V., Jain, A., Rahman, Z. and Jain, A. (2013), “Marketing through spirituality: A case study of Patanjali Yogpeeth”, presented in International Conference on Trade, Markets and Sustainability, 22-23 February, SIIB Pune.
  • Kumar, V., Rahman, Z., Kazmi, A.A. and Goyal, P. (2011), “Evolution of sustainability as marketing strategy”, presented in International Conference on Business and Technology, 4-5 November, FRI Dehradun.
  • Kumar, V., Rahman, Z., Kazmi, A.A. and Goyal, P. (2010), “Sustainability initiatives in manufacturing: a case study of Maruti’s A-Star”, presented in International Conference on Business Ethics and Human Values, 22-23 December, PU Chandigarh.
  • Goyal, P., Rahman, Z., Kazmi, A.A. and Kumar, V. (2010), “Sustainable development: insights from Hindu philosophy”, presented in International Conference on Business Ethics and Human Values, 22-23 December, PU Chandigarh.

NATIONAL CONFERENCES

  • Kumar, V., Rahman, Z., Kazmi, A.A. and Goyal, P. (2012), “Sufficiency economy through sustainable development of common man”, presented in National Conference on Emerging Challenges for Sustainable Business, 1-2 June, DoMS, IIT Roorkee.
  • Goyal, P., Rahman, Z., Kazmi, A.A. and Kumar, V. (2012), “A study of corporate sustainability practices among Indian companies”, presented in National Conference on Emerging Challenges for Sustainable Business, 1-2 June, DoMS IIT Roorkee.
  • Kumar, V., Rahman, Z. and Kazmi, A.A. (2011), “Assessing influence of stakeholders on sustainability marketing strategy”, National Level Program on Knowledge Sharing Practices: A Management Perspective, 21-23 February, DoMS IIT Roorkee.